Two years ago The Sunlight Service Group Ltd – the UK’s market leader in textile rental and laundering services for industry, commerce, the NHS and public sector – set up a direct sales operation in Deeside. This was in response to growing customer demand for workwear and casual clothing that could be ordered over the telephone, by mail order or via the Internet.

With customers from a broad spectrum of industries, Dickies workwear is an important part of the product range offered by Sunlight Direct.

“The quality and diversity of Dickies’ products were key factors in our decision to stock the brand. The recent addition of new safety footwear has seen the number of Dickies products in our range increase to two hundred,” says Lyndsey Vokins, Marketing Manager for The Sunlight Service Group.

“Over the years we have only received positive feedback about Dickies workwear,” she continues. “Steady, repeat business and a well established name are good credentials.”

Sunlight Direct begins a major promotion of Dickies workwear in May with the legendary workwear manufacturer appearing on the home page of the company’s website, and footwear offers being sent to 50,000 existing customers.

To view the complete Sunlight Direct range visit www.sunlightdirect.co.uk